The digital banner ad, which first appeared three decades ago, has undergone numerous transformations. Industry veterans ...

When banner ads were introduced in 1994, pundits proclaimed they would ruin the world wide web and kill creativity as we know ...

These ads provided a straightforward way to reach a broad audience and measure engagement, laying the groundwork for contemporary digital advertising strategies. While the basic concept of the banner ...

Ahead of this week’s election, our readers submitted campaign pins and a devilish watch fob from past presidential campaigns.

As digital advertising celebrated a significant milestone last week – no less than the 30th anniversary of banner ads – it’s worth reflecting on how a simple rectangular advertisement ...

A Federal Emergency Management Agency (FEMA) supervisor told disaster relief workers in Florida to “avoid homes” with signs ...

The Drum team is on the ground at the ANA Masters of Marketing 2024 this week in Orlando ... Marc Siegel, president of sales, SimulMedia: “90% of banner ads are fraud, and they don’t work.” ...

For over 70 years now, Glendale Parade Store has been proud to support military and first responder parades, memorials, and ...

And the culmination of an unprecedented political marketing campaign ... East had never had national flags. Muslim rulers generally used a black, green, or red banner inscribed with a Quranic ...

The latest Genshin Impact 5.2 drip marketing campaign has revealed two ... Players looking to summon them may be interested in the patch's banner order to plan accordingly. Luckily, Full Stop ...

The Honkai Star Rail 2.7 banners are almost certain to feature five-star characters Fugue (Fire, Nihility) and Sunday (Imaginary, Harmony). This follows the drip marketing released on HoYoverse ...

Reusser, a marketing firm in Fort Wayne has been given an extra $5,000 to make different logos for the city’s proposed ...