Olive oil coffee didn’t transform the industry. It didn’t even transform Starbucks, which has struggled over the past few ...

Starbucks Red Cup Day has officially arrived, offering customers a free, reusable red cup with every seasonal drink order.

Many of Niccol's new strategies seem to embody this vision. On top of these changes, Niccol is taking a page out of Starbucks ...

In early September, just days after Brian Niccol had stepped into his role as the new chief executive officer at Starbucks, ...

Some customers complained of stomach aches after consuming the Oleato drinks, which were introduced nationwide in January ...

Schultz went on to lead the company as CEO for decades, and is seen by many as the founder of the modern-day Starbucks. He ...

Business leaders are speaking out on Election Day — including Starbucks founder Howard Schultz. Schultz and JP Morgan's Jamie ...

One of the most recent—and notable—changes is that the company intends to bring back a “human touch” by writing customer ...