KFC has sued a rival fried chicken brand over its top secret recipe.

Learn how to build your own brand from scratch and create a compelling and memorable brand identity that resonates with your target audience.

No brand does elevated streetwear quite like ALD ... At this point, Palace's omnipresent tri-ferg logo is one of the most recognizable cool-kid signifiers around. In 1991, Ralph Lauren introduced the ...

Consider the household brand Tupperware, which recently filed for bankruptcy protection, among other legacy brands. Similarly, ambitious start-ups can exhibit a singular legacy-driven mindset, ...

From condiments to clothing, Reddit posters on the “Frugal” forum shared the name-brand items they always splurge on — and ...

We put KFC's new Original Recipe chicken tenders up against Raising Cane's popular fingers to see which chain makes the most ...